BRV was hired by Hudson’s Bay Corporation for consulting on the revitalization and beautification of Downtown Westfield. Westfield is an affluent suburban community with an active downtown that will be redeveloped in the near future. BRV provided design review services including reviewing site plans, developing connectivity opportunities, and providing recommendations for landscape and streetscape features that affect programming and operations. We also provided pandemic-era and future programming guidance, and encouraged the local business improvement district to add programming to Downtown Westfield while working within COVID restrictions.